Sairam Vedam is Vice-President, Marketing and works on the positioning, marketing strategy, branding and communications. He and his teams have the responsibility to ensure that Marketing enables organization's software testing leadership across North America. He leads the 360 degree Marketing function which transcends Media, Analyst, Strategic Alliances and Technology Partnerships, Global Events, Sales Enablement, Market Research & Analysis, and also drives the CSR initiatives. He works with Executive Management and Leadership team towards Investor Communications and Annual Reporting. With 16+ years of extensive experience excelling in Marketing Leadership, Technology & Product Management, HR and Employer Branding, Sairam works to position the Brand as a market leader and the most respected organization in the area of Software Testing Services for global enterprises and software product development organizations across verticals. He works with technology and business leaders ensuring Cigniti becomes the preferred global testing partner. He works with innovation teams on the global patents program of IP-led testing services. He has extensive experience in running software development and test engineering teams in the areas of Networking Protocols, Identity Management, Payment Platforms, Enterprise-grade Business Software Applications, Social Media, Mobile, Cloud and SaaS enabled products. This gives him an extra edge to position organization’s software test engineering thought leadership across the world.
He had earlier worked with leading organizations like Pramati, Apere (Acquired by Citrix), Office of the CTO at CA, HCL-Cisco. He holds a Masters in Computer Technology and an executive program in Management from IIM-K. He graduated in a leadership program administered by CA technologies for young leaders.